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A Warm Welcome to Teavana® Hot Brewed Teas at Starbucks
The cold weather is here and there is no better time to announce the launch of Teavana® Hot Brewed Teas at Starbucks® to join Teavana Shaken Iced Teas and Teavana loose leaf teas already sold in the lobby. We hear lots of great ideas all the time about new tea flavors, loose-leaf tea and more tea variety in general, so we hope you’re as excited about this switch as we are. The Teavana tea lineup will include classics like Earl Grey and Mint Majesty™, as well as more complex flavor combos like Passion Tango™ , Youthberry® and Teavana® Oprah Chai . In addition to the new flavors, we’ve worked hard to improve the loose leaf sachet. Our Research & Development … more »
Android App Update
Your ideas and feedback about our app has been helpful and inspiring. We’ve heard from a number of you about updating the Android™ app, and we’re excited to announce that we have! Our latest version of the Starbucks® app for Android™ is available now in the Google Play Store and features a new inbox and Android Wear support (USA only). With the new inbox, we'll let you know about exclusive events and offers, early access to select products — right in your app. The new release also brings wearables support to the app, so you can get tip and inbox notifications right on your Android Wear device. This release expands the features of the new Starbucks® app … more »
Introducing: The Flat White
Every New Year brings the opportunity to start fresh, take on new challenges and try new things. This year, we’ve decided to try something you’ve been asking for years - the Flat White . Technically, the Flat White isn’t something new. It’s relatively unknown in the US, but if you’ve ever spent time in Australia or New Zealand, where the Flat White got its start in the ‘80s, you might have experienced one already. Our version combines ristretto shots of espresso with whole milk that has been perfectly steamed to a velvety, dense microfoam. Those two simple ingredients, espresso and milk prepared to perfection, combine to create a bolder espresso drink that … more »
First Holiday Edition Reusable Cup
In 2013, we introduced our $1 Reusable Cup to U.S. and Canada stores, helping to increase our percentage of beverages served in customer tumblers (and reduce waste) by 20%. Now, thanks to your ideas , we have a special treat for the holidays—the Holiday Reusable Cup, available for a limited time. The art is inspired by our red holiday cups, using some of the same design elements. And if you’re one of our reusable cup users, you’ll know that this is the first special edition cup that we have made, aside from our online-only, limited edition cup from our #Whitecupcontest . The cup is available in participating stores for the holiday season in the U.S. and Canada for $2. It has … more »
Reactivate Gold Status for Active Duty Military
Hi, it’s Erin on the loyalty team. As a Starbucks partner, and also a very proud sister of an active duty United States Marine, this idea to freeze Gold status while on military deployment was naturally close to my heart. After my sister returned from Afghanistan, I saw how hard it was for her to get everything back in order. And I knew that if my team could help make that process for other military members easier in any way, we would. Launching this idea is our way of saying to all U.S active military members, that not only do we value everything you do to ensure the safety of our country, but that we also sincerely value your loyalty to Starbucks. If you are leaving for deployment, just … more »
A New Coffee Experience
Today the doors to our new Starbucks Reserve® Roastery and Tasting Room open in the Capitol Hill neighborhood in Seattle—just nine blocks from the original Starbucks® store in Pike Place Market. This vibrant café is the culmination of our coffee passion—it is our coffee shrine. A place for you to see, taste, smell, and experience every part of the coffee roasting and brewing process like never before. The space features a tasting room for you to explore and get to know the Starbucks Reserve coffees, roasted daily onsite and brewed right in the café. Our amazing store designers have encompassed the journey of a coffee bean from its farm to your cup through art … more »
Mobile Ordering Coming to Portland, OR and Menu Returning Through the Updated Starbucks® app for iPhone®
We love hearing feedback and ideas from our customers and strive to make sure we’re providing features that are both relevant and convenient for you. Today we’re excited to release an update to the Starbucks® app for iPhone® that includes two important features you’ve told us you want: mobile menu and Mobile Order & Pay. • Mobile Menu: It’s back – a version of our Starbucks menu has returned to the app. Now you can quickly browse and search the mobile menu to find and try new or favorite items as well as get nutritional information (when available). Right now, the menu highlights products that are available nationally and we have plans to expand … more »

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