Over the weekend I bought a new product at Starbucks, a reusable to-go cold cup. It looks just like a Starbucks cold cup. It has the Starbucks logo, fill lines, and the drink marking boxes. It is complete with a reusable green straw. The straw is genius! It has a notch at the bottom so if your cup were to fall over (hopefully when not full with a lovely iced latte) the straw probably won’t fall out. The cup is even dishwasher safe.
I was thinking about the number one idea currently on the site, Recycling Cold Cups. This isn’t exactly a way for Starbucks stores to recycle the cold cups, but it gives us the cold coffee consumers a way to reuse a cup. I also noticed over 100 idea suggestions for a reusable cold cup. In response to your many ideas, Starbucks now offers this cool tumbler.
This summer I’ll be bringing my reusable cold cup with me for my coffee runs. Starbucks company-operated stores give you 10 cents off for bringing your cup too.