Hi, my name is Katie. I am a registered dietitian and senior nutritionist for Starbucks. I have the pleasure of working with a group of passionate partners who are dedicated to bringing nutritious food & beverage options to your Starbucks store. As a Starbucks Idea Partner, I’ve enjoyed reading your posts and getting a better understanding of what our customers want. I’m thrilled to see the overwhelming requests for nutritious options – more whole grains, more fiber & protein, smaller portions, etc. as well as other options like gluten-free and vegan-friendly. Let me tell you: WE HEAR YOU! We’re constantly evaluating our food & beverage options to best meet … more »

Hi, it’s Katie again with an exciting announcement! We’ve heard your requests for healthier options such as ‘more real fruit, fiber & protein’. You’ve asked for options that give you energy and deliver real nutrition to support a healthy lifestyle, while also tasting great and with moderate calories. Today, I’m personally very proud and excited to introduce Vivanno™ Nourishing Blends – a solution to your quest for Healthier, High Protein options and the first of many new items to come. Vivanno™ Nourishing Blends are refreshing, balanced beverages with nothing to hide. The nutrients and clean ingredient list speak for itself – no … more »

Hi everyone. This is Brad Stevens again. My team and I are responsible for Starbucks relationship with our customers. One of my favorite projects is the Starbucks Card Rewards program that is officially 90 days old this week! Let me tell you the past three months have been quite a ride. Since the program launched 90 days ago: More than 1.1 million people have saved by using their Starbucks Card and signing up for Rewards. We’ve given away nearly 500,000 free refills of brewed coffee. More than 3.2 million pumps of Vanilla have been added to drinks for free since April. Through this site, our store partners (employees), and our customers, we get to hear what’s most important to you … more »

Take a closer look at Starbucks newest VIVANNO™ cold cups and you’ll notice something a little different. Traditionally, our cold cups have been made from the industry-standard Polyethylene terephthalate (PET or PETE) plastic. You can identify it by the #1 symbol on the bottom of the cup. Although it’s the same PET that is used for most beverage bottles, the manufacturing process for cups makes them incompatible with bottles in most recycling systems. Unfortunately, this means most recyclers won’t accept any PET cups for recycling. We’re concerned about the climate impact of our cups and other packaging. One cup doesn’t make much of a difference, but we sell … more »

Hi all, my name is Kathleen and I work on the Starbucks Card team. First, I want to thank you for the many great ideas and dialogue around our Card program, specifically the ideas about how we can give our customers a reason to keep reusing the Starbucks Card. For those of you that are not familiar with the Starbucks Card, let me take a minute to go over the program. The Starbucks Card is designed to be used in our stores and reloaded over and over again. Many customers register and reload their Cards in our stores or at www.starbucks.com . Some even set up auto-reload, which gives them the flexibility of choosing to add money to their Card on certain dates or at a specified balance level. A … more »

Hi again. Katie here. I hope you’ve had a chance to try the new Starbucks Vivanno (TM) Nourishing Blends . In addition to this nutritious beverage we have also introduced this week a new food item, Berry Stella . Many of you have asked for Whole Grains ! The Berry Stella is 100% whole grain which delivers a hearty blend of fiber and a satiating boost of energy . In addition to being full of the goodness of real fruit, it also provides more than 200mg of Omega-3’s . Berry Stella: 280 calories, over 6g fiber, 6g protein Pairs well with a Tall Skinny Latte – a nutritious and filling combo providing whole grains, fruit & skim milk. 370 calories, 6g fiber, 15g protein . Thank … more »

Thought we would give you a quick introduction to the MSI team. My Starbucks Idea is supported by 50+ partners across the company. This team is headed up by Alexandra Wheeler, Cecile Hudon, and Matthew Guiste. Alexandra Wheeler (screen name: sbx_Alex) – I have the good fortune of leading the MSI team and program for Starbucks. I’ve been thrilled by the growth of this community and its level of engagement around so many great ideas. The voice of this community is represented (and craved!) in daily conversations at all levels of the company. My team and I continue to look for ways to ensure your voice is heard, to move ideas into action and to evolve the online experience in ways that … more »