On April 1, 2008 we launched Starbucks V2V, an online social network about community. In eight months, we've grown from 1 partner to more than 10,000 partners, customers, and community members – from one country to more than 60 countries – from one virtual store to more than 15,000 virtual stores!
Believe in the power of 10,000 partners who worked to help rebuild New Orleans just a few days ago – the power of 10,000 V2V members – the power we all have to achieve our goal of more than one million community service hours per year in the communities where we do business.
Log on to V2V at www.v2v.net/starbucks, find someone you know or who inspires you, and send them a short message to thank them for embracing innovation, standing up as individuals for the causes they care about and encouraging thousands of others to get involved and join them in creating positive change in the world. If you are already on V2V, thank you! If not, we invite you to join V2V today – registration is now open to all.
V2V plays an important role in Starbucks Shared Planet. “Starbucks and you. It’s bigger than coffee.” Learn more at starbucks.com/sharedplanet.