These posts are from
“ April 2009 ”

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Sneak Peek at New Ad Campaign
We frequently host visitors at our Starbucks Support Center in Seattle – literally from around the world. They talk to our partners from our Farmer Support Centers in origin countries, they hear how our buyers walk the farms in 28 countries to find the best 3% of the world’s coffee beans, they watch our master roasters in action and hear about the “2nd pop” that gives our coffee it’s one-of-a-kind taste, they learn about our Shared Planet practices and what that means for our relationships with Fair Trade, Conservation International and Product (RED), as well as for coffee farming communities to the local neighborhoods we serve. …and the stories go on and … more »
Poll Results: Which Cup do you Use at Starbucks?
Reusable cups , recycling , and for-here cups have been popular at My Starbucks Idea. Many customers and partners have told us they would like recycling available at Starbucks. We’re working on it. Currently 70% of our stores where we control waste pick-up are recycling. We continue to look for ways to make this happen in more of our locations. We’ve also set a goal – by 2015 100% of our cups will be reusable or recyclable. Visit to learn more. Recently I asked the MSI community what kind of cup do you use at Starbucks? Here are the results: At Starbucks I use... The Starbucks Cup - 64% Did you know that Starbucks helped pioneer the industry’s … more »
Currently Experiencing Some Technical Difficulties on MSI
My Starbucks Idea is currently experiencing some technical difficulties. We are working on resolving this issue. Please come back later today to vote, comment, or share an idea.
Starbucks Global Responsibility Report Launches Today
Hi, my name is Amy Anderson and I work on the Starbucks Shared Planet team. For the past few years, Starbucks has distributed an annual report to share information about what we are doing around our commitment to doing business in ways that are good to the earth and good to each other. This report is a great resource to learn more about how we buy our coffee responsibly, minimize our environmental footprint and contribute to local communities. This year, the report is not going to be printed in hardcopy in effort to reduce paper waste and to reach more people online. Just go to and explore the report starting today! You can even pick and choose which parts of the report … more »
Seasonal Coffee Line-Up Available at has begun to offer our seasonal coffee lineup. Current whole bean seasonal offerings include Colombia Nariño Supremo (nutty, medium intensity), Brazil Ipanema Bourbon® (mild intensity), and Bella Vista F.W. Tres Rios Costa Rica (lively finish and medium intensity). is also offering three ground Limited Reserve coffees including Sumatra Aceh, Colombia South Huila , and South Tanzania . Pike Place(tm) Roast has recently been added to the core coffee line up at the online store. I enjoy this very approachable coffee when I’m hurrying through my local café. On a leisurely weekend I dwell over other favorites when they are available, such … more »
Introducing the Small Farmer Sustainability Initiative
Hello! My name is Dub Hay and I am the senior vice president of Coffee and Tea at Starbucks. Recently we announced a new initiative that builds upon our existing decade-long relationship with FairTrade Labeling Organization and TransFair USA. I’m proud to introduce the Small Farmer Sustainability Initiative. Starbucks, Fairtrade Labelling Organization and TransFair USA have a long a history of working together to improve market access for small-scale coffee farmers. With the addition of the Small Farmer Sustainability Initiative, Starbucks will be able to build upon our existing efforts to help foster improved livelihoods, environmental stewardship and economic stability in the coffee industry … more »
Gluten-free Food Update
Hi, it’s Erin on the Food team. I am so excited today to share an update on our blog about Gluten-free offerings. Starting May 5 we will be launching the Gluten-free Orange Valencia Cake with Almonds. And even better you are among the first to know! Who better to get the first scoop than you who helped make it happen? This product was inspired by the passionate responses we heard from you on My Starbucks Idea. The Orange Valencia Cake is a delicious moist citrus cake bursting with Valencia oranges and topped with crunchy almonds. Not only is it gluten-free, it is also prepared with 7 simple ingredients: Whole Eggs, Valencia Orange Pulp, Almonds, Sugar, Orange Peel, Gluten Free Baking Powder … more »

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