Hey Starbucks fans, I’m Kelly from the Music Department here at Starbucks, and I manage the Pick of the Week program.
Pick of the Week offers coffeehouse customers a chance to discover complimentary new music and music videos. Each week, participating Starbucks stores stock a new Pick of the Week download card redeemable on the iTunes Store for a complimentary song or music video hand-picked by Starbucks and iTunes. We try to mix it up by selecting songs from artists you’re familiar with, as well as artists you may not have heard of, but that we think you’ll love. Some artists who have been featured in the program in the past include M Ward, Wynton Marsalis, Neko Case, Diana Krall, The Airborne Toxic Event, Blind Pilot, Andrew Bird, and many, many more.
I’ve been with the Music team here at Starbucks for almost ten years and just between us, this is one of the coolest programs we’ve ever created. I’m really proud to be a part of something that connects truly amazing music to our truly amazing customers. As we all know, nothing complements fantastic coffee like a new favorite song, and judging by the overwhelmingly positive response we’ve seen from our customers, you agree!
So, to those of you who are Pick of the Week regulars, many thanks to you. And to those of you who are new to the program, please visit your local participating Starbucks store, pick up this week’s Pick of the Week card by a fantastic new artist named Mishka, and be prepared to discover your next favorite song.
This blog was inspired by one of your ideas: Tunes and Caffeine