As you may have noticed, many exciting things are happening around food at Starbucks. One of the areas the Food team has been focused on is offering foods made with fewer ingredients. If you haven’t done so yet, be sure to try some of our new pastries – we’ve eliminated high-fructose corn syrup, artificial dyes, artificial flavors and artificial trans fats from many of the items in the food case.
The Food team also heard your ideas around gluten-free choices, so this summer we introduced the Gluten-free Valencia Cake and KIND Bars.
We are currently offering KIND Bars in three flavors – Cranberry Almond, Fruit and Nut, Mango Macadamia. These bars are not only delicious, but also gluten and dairy-free. The packaging makes them a great option for those of you who are looking for a quick and easy snack on the go.
The gluten-free Valencia Cake was truly inspired by you, our MSI community. However, since we launched this product, not only did our sales reflect the lack of demand, but you told us that even though the cake was delicious, it was too much of a treat.
The Food team is continuing their work to support our gluten-sensitive customers and plan on sharing some exciting news with you right here on MSI sometime in the near future. Keep your ideas coming – we are listening!