Hello!
We've seen quite a few suggestions to increase our use of recycled content in the production of Starbucks Cards. The spirit of this idea marries well with our Starbucks™ Shared Planet™ goal to find innovative ways to decrease our environmental footprint.
We focused on understanding the journey our Cards make - from raw material sourcing to end of usable life - so that we can make sound decisions and reduce our environmental footprint.
For every product we offer, we want to provide something you’ll love, while also staying consistent with our values as a company. This is certainly true for the Starbucks Card, which is why we were so excited to work with Conservation International to develop a new Card made with 80 percent post-industrial recycled materials.
Perhaps the best part of the Conservation International Starbucks Card is that it allows you to get involved in the critically important effort of preserving tropical forests, one of our planets most threatened resources. Each time you pay with your Conservation International Starbucks Card (from March 9 through December 31, 2010) Starbucks will donate 5¢ to Conservation International to help save forests. Forest preservation is a powerful tool in fighting climate change.
The Conservation International Starbucks Card will be available in participating U.S. stores starting March 9. I hope you will love this new Starbucks Card as much as we do. Enjoy!
Inspired by your ideas:
Stop trashing empty cards
posted by bruce
Recycle Used Starbucks Cards
posted by N26bailey