New Highly Energy-efficient LED Lighting coming to a Starbucks near You

You probably haven’t noticed, but there has been a big change in some Starbucks stores.  In fact, we hope you haven’t noticed – we’ve been switching out incandescent and halogen light bulbs in our stores for new LED bulbs which use significantly less energy -  about 7% less energy per store, in fact.  Based on a typical store, this will be equivalent to the energy used in a typical home for a year!

LED bulbs have come a long way and we’ve been able to find some that provide the quality of light we needed in our stores – warm, inviting, and makes the coffee look even more delicious, and our customers even more beautiful.  We did this by reaching out to GE, who developed a highly energy-efficient LED bulb that complements Starbucks store design approach and fits existing fixtures.  There are still some places in the store where we use compact fluorescents, and we have a closed loop recycling program to ensure they are handled properly.  Work continues on LEDs that can replace them, but we know that using less electricity, which is mostly still generated by coal in the US, is the better answer. 

Starbucks has begun implementing the LED lighting conversion program in all company-owned stores in the U.S. and Canada, and has already completed installation in more than 1,000 US locations.  We will expand the program to international markets, aiming to complete installation in more than 8,000 company-owned stores around the world by the end of 2010. While our electricity use decreased by only 1.7 percent from 2008 to 2009 while we were just getting the LED program started, we’re hoping for a considerable reduction following global implementation of our LED conversion in 2010. We’re also looking at other innovative ways to minimize our energy use as existing equipment and appliances are replaced.  All of this will help us work toward our goal of a 25% more energy efficient new store by 2010. 

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posted by jholder



UrbanVoy
4/26/2010 1:07 PM

Cool.

Is there a list of stores or anything we should look for to indicate which stores have it?

kaliocho3
5/7/2010 8:48 AM

@UrbanVoy - I got some LEDs for my home and office from www.kuuala.com - they look really great

Meljaimison
5/10/2010 9:08 AM

Help me here, they are putting in LED's but there are no recycling containers?  

sbx_bean
5/10/2010 1:56 PM

@Meljaimison - for a progress report on our recycling efforts check out www.starbucks.com/sharedplanet.  This is something we're working on.  We now have some recycling programs in San Francisco, Toronto, New York, and soon Seattle.  

MVandenbroeck
5/19/2010 9:43 PM

I am ecstatic to hear that Starbucks is making the switch to LEDS because i was thinking about it just a short time ago and was thinking of posting an idea about it.  But you said that not all the technology is there for you yet and that you partnered up with GE but there is another company that you make not have seen, Philips partnered up with Color Kinetics and they have some amazing products!  I have seen them used in real life in the Lacoste boutique in West Edmonton Mall in Edmonton, Alberta, Canada and it looks A-mazing!  I think the products that they have put out are something that Starbucks can use and would fit with the look that Starbucks wants and could replace some of the incandescent and halogen light and compact fluorescents that couldn't be replaced before. Here's the link to the site www.colorkinetics.com/.../essentialwhite

I hope that you take a look into it because i think this is a great switch for Starbucks.

Sbuxdoug
8/10/2010 7:16 PM

The new LED lighting looks horrible. Our store just got its bulbs switched out and now all the hard work put into making Starbucks look its best is now ruined by terrible lighting. It is cold, casts shadows and changes the color of everything it illuminates. The cafe suffers as well as behind the line. These "cost saving" LEDs are undoing everything that has already been stratigically put in place. If you want your stores and your product to look its absolute best, then hire a lighting designer to fix this terrific mistake. Perhaps all that is needed is some color corrective lighting gel and some diffussion snapped onto the fronts of the fixtures. I am really surprised that this went forward seemingly without any consultation with anyone with an artful eye. Please make this right.

Sbuxdoug
8/10/2010 7:16 PM

The new LED lighting looks horrible. Our store just got its bulbs switched out and now all the hard work put into making Starbucks look its best is now ruined by terrible lighting. It is cold, casts shadows and changes the color of everything it illuminates. The cafe suffers as well as behind the line. These "cost saving" LEDs are undoing everything that has already been stratigically put in place. If you want your stores and your product to look its absolute best, then hire a lighting designer to fix this terrific mistake. Perhaps all that is needed is some color corrective lighting gel and some diffussion snapped onto the fronts of the fixtures. I am really surprised that this went forward seemingly without any consultation with anyone with an artful eye. Please make this right.

fferro09
5/15/2011 4:44 PM

To Sbuxdoug, I don't think the LED lamps changed the color at all, maybe you were at a Starbucks that implemented lamps that were defective. I really don't see a difference between the halogen and the LED color.

Anonymous
8/9/2011 1:41 PM

LEDs are still not present at the Downtown Culver City store.

They did an extensive remodel but still have incandescent and halogen lamps...and still many that are not working.

However, the Playa Vista store has LED lighting - good job there!

The comment about problems with LED lighting are about using  high color temperature units having inadequate diffusion of the output. The ones in Playa Vista are the "warm white" type and have sufficient diffusion to match the characteristics of the previous halogen lights.


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