Brewed Coffee Calendar

Hi everyone, my name is Angela Staehle, and I work on the Brewed Coffee team.  I want to take this opportunity to thank you, our loyal MyStarbucksIdea community, for helping make our recent Bold Coffee promotion a success. We heard you ask for more coffee variety in our stores, and for eight weeks we spiced up our Bold Pick calendar - rotating in some of your favorites, as well as featuring some never before brewed coffees like Italian Roast and (Starbucks)RED East Africa Blend, and an old favorite Organic Yukon Blend®.  We were overwhelmed by your positive response during the promotion. It was truly inspiring to see so many customers and partners tasting and talking about different coffees, and connecting over coffee.
So we’re going to keep it up. Many of you told us what your favorite Bold Pick was during the promotion, and it has helped us to make our Bold Pick calendar even better.  Below is a sneak peak at what’s in store for the weeks to come.



James Devlin
6/17/2010 8:57 AM

Looking forward to trying the Gazebo blend. I've enjoyed the 3 region blend recently.

DadCooks
6/17/2010 6:31 PM

Now please ensure that your company stores receive an adequate shipment of the "scheduled" coffee BEFORE the middle of the week that it is to be served. You also need to ensure that there are plently of the bags of beans on the shelf too.

I really enjoyed the Bold Coffee Promotion and apparently so did many customers. The local store managers I regularly talk to all saw their bold brewed sales increase as well as bean sales. I frequently have heard customers ask when the next bold promotion will start.

Hayley
6/17/2010 6:56 PM

Great!  I love that you will be working Italian Roast into the rotation.  Please make that the next pick! :)

Betterbefore
6/18/2010 5:38 AM

I, too, welcome this 'idea' or plan.  (also with agree with DadC... about alerting all stores accurately)   But, the point I wanted to make is:  this is what tens of thousdands of us have been BEGGING for since 3/08 and the beginning of the force-feed of PPR.  

and, will this be in the same 'pour-over' deal after a certain time of day, which varies wildly from store to store, or, are we really back to Sbux and will be having BOLDALLDAY, brewed?  

thanx

Suite2100
6/22/2010 8:26 AM

Amen overall - the gods of efficiency over experience got taken back down to earth! Darn if some stores didn't also make more money!

Pour over is destined to die - it just takes too long and annoys the staff and the customer. Not sure how that ever really made it out of testing. In the wild it just plain does not work. Customers avoid it.

sbx_bean
6/29/2010 1:07 PM

Woo-hoo!  Gazebo is back!

DadCooks
7/2/2010 4:35 PM

As I expected, SBUX is not getting the right coffee to the stores for the proper week. (I use the stock symbol, SBUX, to call attention to this being a corporate problem and not a store, Starbucks, problem.)

In my area Summer Blend (Gazebo) was on the shelf but the stores only received bullets of Verona--so no Summer Blend (Gazebo) was brewed.

I did order a press of Summer Blend (Gazebo) a couple of times, it was okay, not quite what I remembered but that is to be expected with a highly variable product like coffee.

DadCooks
7/15/2010 3:50 PM

Third week of nothing but Verona here again and according to the store manager she has been sent enough Verona bullets to last at least 4 more weeks.

Since this post has now moved well down the list (and on page 2) I don't expect any replies, but I would sure be curious if other stores are not being shipped the appropriate COW.

TheKwan
8/18/2010 10:43 PM

Hello,

Will there be another calendar coming?  I checked starbucks.com and could not find one.

Thank you.

TOOONY
1/3/2012 9:02 AM

Verona is the best!!!

I wish there was a way of voting for Bold Picks at my local starbucks store.


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