Starbucks VIA® Iced Coffee is Here!

Just in time for beach days, picnics and lazy summer afternoons, I’m happy to introduce new Starbucks VIA® Iced Coffee!

Made with 100% Arabica beans and lightly sweetened with pure cane sugar, Starbucks VIA® Iced Coffee is delicious refreshment in an instant.  It’s specially designed to dissolve in cold water, so just add a packet to a tall glass or bottle of cold water, stir or shake, add ice and go!  Easy as that!

Starbucks VIA® Iced Coffee is available in participating U.S. Starbucks stores.  Print out this coupon and bring it to your local store for $1-off a 5-pack (regular price $5.95 US).

Enjoy!



Betterbefore
7/7/2010 11:31 AM

I have been enjoying this quite a bit over the past 2 weeks.  As I suggested in a thread, I do wish they'd make a decaf version.(for hot summer evenings)  Yes, I realize all the other 3 (unsweetened) 'regular' VIAS can be made cold...I did that all last summer with Italian roast.  While I think this new forICED one is a bit sweet, (and I almost never use sugar), it somehow just tastes a bit better (cold) than the others.  I like it, I really like it.  (and the gorgeous iced-blue for ICED VIA tumbler...) I hope they are not all sold out by the time I decide I really do need one more tumbler....;)

jenne13
7/8/2010 9:38 AM

Loved the idea of via ice coffee. Very disappointed when I found out it was sweetened. I have never added sugar to my coffee or ice tea and I have been a coffe drinker for over 20 years.

sbx_bean
7/8/2010 10:22 AM

@jenne13 - have you tried the regular VIA as Iced Coffee?  You can brew it with cold water.  It tastes great and with no sugar.  Pick your flavor: Italian Roast, Colombia, or Decaf Italian Roast.

Betterbefore
7/9/2010 4:53 AM

didn't I just say all that too?  

COFFEEISLIFE
7/11/2010 8:12 AM

Via is a great product.

Should be .40 cents or less per serving

sbx_bean
7/21/2010 11:16 AM

Iced VIA was a great boost on a recent bike trip from Seattle to Portland.  

When or where do you drink Iced VIA?

Betterbefore
7/22/2010 6:32 AM

Oh!  there you are Cecile!  I was just coming on here to suggest you guys change the "question-poll" on the other side.....about how you use your treat receipt...to something simple about the new ICED VIA. ???? I don't know what exactly, but something.  It is for sure a big hit around here, I am told, and I can see that.  just an idea,,,, maybe something like do you use any of the VIA's and  which one? ???  something.

In answer to your above question: I drink the new ICED VIA at home, or at my mom's, when I need a cold boost.....late morn or afternoons sometime.....and am not going to a Sbux for awhile.  Actually, would always want Italian roast and ICED VIA in my purse....emergency precautions;) !

Betterbefore
7/22/2010 6:33 AM

ps:  also have taken a bottle of it recently on a bike ride or two.

sbx_bean
7/26/2010 11:34 AM

Thanks for the "question of the day" idea Betterbefore.  I'll put that topic in queue.  

booters78
7/29/2010 4:53 PM

Love the new Via Iced coffee. I hope you guys are going to come out with a sugar free version soon. 100 cal is a lot for one package. (I know you can use 1/2) but thats hard when you are making it on the go.

shstover69
8/2/2010 12:01 PM

I love drinking iced coffee on hot days but I hate having it sweetened for me. I know America has a lot of sugar freaks but sugar freaks usually add more sugar to their drinks even if they are sweetened. Wish I could have an iced STARBUCKS, but alas it's been sweetened.

Tomilynn
8/11/2010 1:57 PM

I just tried Iced Via today...and all I can say is THANK YOU!!! I love it. I would also love to see a 0 cal pack soon.


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