Recycling Update - Pilot Project in New York City

Starbucks goal is to ensure 100 percent of our cups are reusable or recyclable by 2015.  Making progress towards this, we’ve conducted a pilot project in New York City to test whether our cups can be recycled into consumer paper products like tissue, paper towels, and toilet paper. 

During a nine-week test, which started in mid-September and runs through mid-November, 86 Starbucks locations in New York City have in-store recycling bins for cups, available to customers who don't use a ceramic mug or bring their own tumbler.  The cups are collected in a specially-colored plastic bag so that they can be kept separate from other recycling or trash.  Each night, the full bags are placed out with the cardboard for transport to a nearby materials recovery facility (MRF) owned by Action Carting.  By adding the cups to the existing cardboard pickup, Starbucks cup recycling doesn't require additional truck trips. 

The cups have been collected at Action Carting to make bales, which are now going to be shipped to a paper mill for a recycling test to see how they impact the mill’s operations..  If the pilot is successful, it could show that Starbucks paper cups can be recycled more broadly if they do not negatively impact paper mill operations, and convince other paper mills to accept our cups.

To learn more about Starbucks recycling goals visit Starbucks.com



UrbanVoy
11/18/2010 11:32 AM

I'm thrilled!!

Thank you!

-J

Mr Jazz Man
11/19/2010 5:03 PM

All ways interested in new innovative ideas that allow you guys to green the earth up, especially one cup at a time. Check this idea out on TED.com. 100% recycled may be right outside your guys doorsteps!!!

Product designer Eben Bayer reveals his recipe for a new, fungus-based packaging material that protects fragile stuff like furniture, plasma screens -- and the environment.

www.ted.com/.../eben_bayer_are_mushrooms_the_new_plastic.html

renee4gnr
2/14/2011 10:33 AM

I think it's great to recycle your cups.  No doubt they have been recyclable all along, just not so much in the curbside recycling.  It's a bummer it took so long!  

More important than recycling is reducing the consumption of these goods to begin with.  Most of your customers will breathe a sigh of relief and no longer feel guilty about their cup going in the landfill.  When really, a durable mug is obviously a better alternative.

I would love to see Starbucks create a more active campaign around using mugs and reducing waste entirely!!!  Either a bigger cup discount or even charge for the paper cups (as many places charge a nickel for plastic bags).  Even some simple marketing strategies.  

As a two-time previous partner, I know that Starbucks is the leader of the coffee industry and likes to brag about all the positive things the company is doing.  That's great, take credit for changes- but make bigger bolder changes that will be even better!!!

laurabb
10/12/2011 4:01 PM

What is the status on this project? Are all your cups made of 100% paper? Are you aware that the clear plastic #5 cups can be recycled as well, collected and sent to a processing facility that supports local #5 manufacturers like Preserve Products and others? I would like to bring recycling to Boulder County, Colorado Starbucks. Are Starbucks recycling bins standardized yet?


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