The Secret Behind Starbucks Refreshers™ Beverages

Oh, the wonders of the coffee bean. Have you heard the buzz about Starbucks Refreshers™ beverages? Our latest coffee innovation is light, refreshing and energizing – and tastes nothing like coffee.

The secret is Green Coffee Extract, natural energy from green coffee. It’s a new take on coffee, made through a proprietary process that retains natural caffeine and other good stuff, minus the traditional roasty flavor. Instead, you get a new way to refocus and recharge with a refreshing beverage made with real fruit juice.

Look for three delicious flavors where you buy groceries – Raspberry Pomegranate, Orange Melon, and Strawberry Lemonade – or pick up a Raspberry Pomegranate at your participating local Starbucks store.

Inspired by your ideas:

Bring Starbucks Refreshers to the Nation
posted by DBenkendorf



LadyKathryn
5/2/2012 3:35 PM

Are these going to be available everywhere in the US, or only in certain parts?  I've been looking at my local stores, but I've not found any yet.  So I was wondering if I could expect them to turn up eventually.  I'd really like to try these.  =)

sbx_bean
5/2/2012 4:15 PM

The Raspberry Pomegranate arrived in company-operated stores just this week.  Look in the refridgerated case.

DadCooks
5/2/2012 6:36 PM

Too bad that the nutritional information is not available as you follow the links in the announcement above.

AJay17
5/3/2012 12:15 PM

Pretty excited to try one.

SnoWhite79
5/3/2012 12:23 PM

I'm REALLY hoping these don't have artificial sweeteners in them...because I'd hate to not be able to try one!

rco44
5/3/2012 12:28 PM

The Strawberry Lemonade is awesome!  Hyvee grocery stores carrythem.

tonto1387
5/3/2012 1:40 PM

Rasberry pomegranite is amazing. Just another win for Starbucks

azcoffeeguy
5/3/2012 1:45 PM

When are the refresher coming to stores we were a test for them last summer and they were a big hit

redcore
5/3/2012 2:37 PM

These are all really good! My favorite was Orange Mango

SnoWhite - they're sweeter with Stevia :)

LadyKathryn
5/3/2012 4:04 PM

@sbx_bean - Thanks.  Unfortunately, there aren't any company owned stores where I live.  I figured I'd need to get them at the grocery store.  (Unless the licensed stores carry them, also.)  Anybody spotted them in a Krogers yet?  =)

DadCooks
5/3/2012 4:53 PM

@SnoWhite79 -- I really do not understand why Starbucks is not making the ingredient and nutrition information available online.

I looked at the Raspberry Pomegranate in the Starbucks today and the sweetener is one of the alcohol sugars (name ends in "ol").

It could be that the Refreshers are being made by different manufacturers so the ingredients and nutrition will vary.

Itzmeeya
5/5/2012 2:26 PM

I just finished an Orange Melon Refresher, and the artificial sweetener, erythritol, was obvious right away. Yuck! I am wondering if the Raspberry Pomegranate does not have artificial sweetener, or if it is just not as obvious. I do not like artificial sweeteners, and think that it should say in larger print, on the front of the can, artificial sweeteners. I am guessing now, that the fact that their are only 60 calories per can, means that they all may be sweetened artificially. That is good, and bad. I got them on sale at a grocery store at two for $3.00. There is no was that I would pay three bucks for a 12 ounce can of artificially sweetened fruit drink, so that is the good part, I am not wasting more money. The bad part is.... Oh, there is no bad part!

wkleow
5/6/2012 9:19 PM

COol!

sbx_bean
5/7/2012 2:04 PM

Ready-to-drink Starbucks Refreshers are 60 calories or less per 12. fl. oz. beverage.  The beverage is made with green coffee extract, real fruit juice and are naturally sweetened with Stevia.

I've shared your feedback regarding the lack of nutritional information on Starbucks.com.  

@DrinkPro
5/16/2012 2:37 PM

I just tried the Orange Melon and thought it was definitely refreshing. A light acidic mouth feel along with a background hint of the melon that then takes over and stays on your taste buds. I did not find the sweetener over-powering like Itzmeeya^^. I purchased it at a Publix Supermarket in Florida. Regular retail is $1.99 for 12oz slim can, however, mine was free with the coupon (exp 5/19/2012) from the newspaper! Visit my blog drinkinsider.blogspot.com

and follow me on Twitter @DrinkPro for more beverage talk.

@DrikPro

Paullo
5/17/2012 11:40 AM

These are the easily the best retail drinks you have other than the original doubleshot.  The "energy drink" doubleshots are, in my opinion, terrible.  High sugar, artificial, and undrinkable.

Refreshers are delishuz!

Gnomio
5/28/2012 7:59 PM

I am still unclear on how much caffeine is in these drinks, and also would like to know for certain if they are artificially sweetened.

Idrinkcoffee
7/10/2012 6:36 AM

What are the possible health concerns associated with the new refreshers? I am looking for coffee alternatives but energy drinks have a bad reputation for being harmful... Can provide me with more information? Thanks.

JackStraw
7/10/2012 8:10 AM

What's a good career path for someone whose now discovered lifelong goal is to become the (Assistant) Director of Global Beverage Innovation at SBUX?

poo_bear
7/10/2012 1:16 PM

Why not come out with a real sugar version. I thought starbucks was trying to stay away from artificial ingredients?

Tot
7/11/2012 7:22 AM

What is the calorie count on these drinks?

minealone2
7/11/2012 2:08 PM

what is the nutritional information on this?  I agree with 'dad cooks' in that we are extremely interested in what is actually IN this beverage -- give us the breakdown please!

dauter7
7/11/2012 2:46 PM

Are the new drinks kosher certified and parve? If not, will you please look into this!

vitamin_ng
7/11/2012 2:51 PM

can you please comment on the extraction process? is it a whole bean process vs chemical extraction? thanks!

chaschang
7/11/2012 3:55 PM

Hi, I'd like the nutritional info as well. I'm diabetic and need to know how much carb and sugar are in the new drinks. I wish I could drink them but I'm afraid the carb levels will be too high. Maybe you can make a couple of these drinks with lower levels of carbs for those of us who are diabetic. I think there would be a market for that and those who are into healthier, less sugary drinks drinks with less calories would probably be interested as well.

SandraDee
7/11/2012 6:41 PM

Hi I was wondering about the natural energy from the refresheres. If you drink a venti will you get the jittery feeling you would get if you drank a venti coffee? I don't want to feel jittery nor want my heart to race. Please let me know. Id love to try this.

Coriakin
7/11/2012 10:39 PM

We have been really wanting to try green coffee for a long time! Totally excited to try it!

momof3adults
7/12/2012 6:40 AM

Does anybody know if Green Coffee has the same vitamin K as Green Tea? Thxs

jowaltaj
7/12/2012 8:08 AM

Do you have the Nutrition Label available ? - what is the Sugar content ?? - They look delicious, but being a diabetic - I am limited ?  Thank you

jowaltaj
7/12/2012 8:11 AM

@chaschang..I had the same question.. I look ed on the site and  found this link...

www.starbucks.com/.../nutrition

halfpumpmocha
7/12/2012 9:58 AM

I asked for the name of the sweetener in what will be prepared as the "Refresher" drinks. Reading the box, the barista quoted " Nutritive and Non-nutritive sweeteners".  

COULD THIS BE ANY MORE VAGUE??

Eve1306
7/12/2012 10:58 AM

Can you please list the ingredients?

Are there any bad sugars such as "high fructose corn syrup, corn syrup, corn sugar etc." ?

lissylu
7/12/2012 4:49 PM

I tried samples today. They were great😄. Be sure to get your free drink tomorrow on Friday July 13!

tplackey
7/13/2012 11:17 AM

Why not add a little extra to it...like some vitamins? Even a small amount is better than nothing! Another almost on the part of Starbucks in my opinion. A missed opportunity to finally have something more on the 'good for you' end of the spectrum.

austinjava
7/13/2012 5:54 PM

Got my free refresher today @ Starbucks!  Tasty drinks!  However, a little while later I felt shakey & not well.  Two of my friends said they had the same reaction. Any one else have similar reaction?

GreenCoffeeFan
7/13/2012 10:24 PM

I think these Refreshers with green coffee extract are absolutely great in the grand scheme of things. Anytime there is a move towards more natural products for energy instead of so heavily relying on caffeine for energy throughout the day is a good thing. By going green and getting more raw with the pure extract of unroasted green coffee beans/seeds, I think Starbucks Refreshers fit the profile of being a great advancement in such a global commodity, both coffee and natural energy drinks now. It is even interesting to start reading about all of the alleged health benefits of green coffee like http://greencoffee.org has.

haircut52
7/15/2012 5:33 PM

What happens to the green coffee bean after the extraction process? Can it still be roasted and sold as decaf coffee?

Mocha Moose
7/16/2012 2:34 PM

It is very clear that a lot of us are conscious of what we put in our bodies these days.  (Like other posters) I would like to know the calorie count on these and nutritional values.  How are they sweetened.

They do sound good and I would like to try them.

Thanks.

Mentat
7/18/2012 1:35 PM

The nutritional disclosures, although revealing of caffeine amount, do not state how many milligrams of green coffee extract are in the drink. This is important to those of us seeking the health benefits.

jonburr
7/20/2012 7:22 AM

Shame on Starbucks.

This is sugar water masking as something healthy and "alternative."

This might be marketing genius, I understand you want to compete with Red Bull, but this is an intentionally addictive unhealthy entrant. I notice you conceal the nutrition info on the web announcement. I read the ingredients on the package in the store, and was offended at your ruse and angry that Starbucks has decided to become yet another deceptive panderer to America's sugar addiction, aggravating the diabesity epidemic.

SHAME ON YOU!

clairesmom
7/24/2012 12:44 PM

Please continue to transition your "lite" drinks to Stevia options.  I cannot have any of the artificial sweetners ever (the act like a poison in my body), but the Stevia is OK since it is plant based and all natural.  I have heard that the Refresher in packets use Stevia, but not the Refreshers made in the stores - too bad.  

Also, please have at least one syrup for the coffe drinks that is made with Stevia.  (Although all the flavors with Stevia as a sweetner would be wonderful).  

diahmc
7/26/2012 9:40 AM

well, i tried the lime flavored refresher an hour ago and thank god i got the sample instead of purchasing the entire box (because i trusted starbucks & it looks really good)! i took 1 sip and had an asthma attack within seconds of swallowing this!!! my lungs closed up immediately. why aren't there any nutritional/contents material available for these drinks? i know better next time not to be so trusting but really guys, i think it's really important to list ingredients on labels especially samples. Hope this doesn't happen to anyone else, please use caution!

hphammmmmmmmmm
7/27/2012 12:53 AM

is green coffee beverage good for losing calories for people with diabetes?

bookcoach
7/31/2012 6:08 PM

How many mg of green coffee bean extract are in the Via Refreshers? I take 800mg as a diet suppressant for weight loss. I want to make sure I'm not getting too much if I add a Via beverage every day.

Mocha616
8/2/2012 10:26 AM

Hey Brian !!!  You need to shave and comb your hair before taking a picture for all of America to see. The Refreshers are great !!!

olgaynh
8/21/2012 3:48 PM

Just discovered Refreshers at the drive thru!  But I can't find the information that says how many mg of Green Bean Extract is in each serving?  Can anyone tell me?

RedBuller
8/27/2012 9:21 AM

I am not a coffee drinker (never touched a cup) but love green tea and Red Bull. I tried the new refreshers and loved the Raspberry Pom and the Strawberry Lemonade. I am with the others here that do not want any sugar so a sugar-free version would be nice. I am curious as to the equivalent of caffeine. After finishing just half a can, I felt like I had the equivalent of 3 Red Bull. This may be a money saver but how much caffeine is in the Green Bean Extract? I am looking for an extra boost of energy, not a heart attack.

golf4747
8/27/2012 11:52 AM

Got the new refresher drink from Starbuucks today.  I thought I was getting a refreshing tea but got something the tasted like a coffee.  Waste of money

billyboy
8/30/2012 7:49 AM

Does green coffee have the weight loss benefits acclaimed by Dr Oz

michele0707
9/2/2012 11:06 AM

How much sugar is actually in the refreshers ? Grams of sugar not "natural sweeteners?"

glaciation
9/3/2012 8:47 AM

I can not wait to try them with vodka!!

Katzi428
9/5/2012 6:03 PM

I tried the lime refresher & it's great!  (I have to stay away from  frappucinoes for the time being for health reasons.)   I'm hoping that there's not TOO much sugar in the refreshers.

warmweatherwom
9/12/2012 7:49 AM

Question to Brian Smith at Starbucks:

How much green coffee bean extract do the refreshers contain?  And is the green coffee bean extract "svetol" or "GCA?"  

VentiLove
10/1/2012 12:32 PM

Question:

Are you familiar with Dr. Oz' promotion of Green Coffee Bean Extract as a wonderful, natural weight loss tool?  He advises taking it as a supplement.  I'm wondering... what are the differences in benefit from the supplement to your adding it to a drink?

Can hardly wait for your reply!!!

LFLolo
10/5/2012 6:47 AM

Question and Comment:

I've been IN LOVE with the cool lime and very berry hibiscus refreshers for the past couple months now......I was curious to find out what the actual ingredients in them were but found the nutritional info to not be available. I found that weird, especially since several baristas have said there are only 60 calories in a grande, are low in sugar and have Green coffee bean extract in them?

I was able to look at the ingredients in the actual container they use to make the very berry refresher and saw the ingredients: water, sugar, white grape juice, green coffee FLAVOUR, and antioxidants (vitamin C).

So I'm a little confused, all of the marketing material about the refreshers says its made with green coffee EXTRACT and has caffeine in it - but how much caffeine? And can you explain why the package says FLAVOUR and not EXTRACT?

ayurveda1
10/24/2012 8:40 AM

I have the same questions that the emails above.  I see all questions and comments.  Where are the answers.....from Starbucks?

What are the ingredients in the Refresher Drinks?  Please be specific.

thanks

avonsue
10/26/2012 1:33 PM

What is the nutritional content of the Refreshers?

GLBhouston
10/26/2012 3:22 PM

Many questions, no answers from Starbucks.  A "Conversation" should include both (which is why I seldom get into online conversations—I thought perhaps Starbucks postings would be different).

As already asked, please do be specific about the ingredients in the Refresher Drinks.

headtwinky
1/8/2013 3:15 PM

These are amazing, i am addicted to the strawberry lemonade ones. the nutritional info is all over the internet , i have lost alot of weight now that i have switched to drinking them and it is nothing terrible like an energy drink. i get one at wallgreens every day.

vjsilkpainter
1/9/2013 6:50 PM

I have never liked the taste of coffee, so don't drink it, so I don't know how I would react to caffeine normally, but I had two little trial size cups (maybe an ounce in each?) of these and was buzzed all afternoon, evening and night! It may have been from something else, but that was the only thing I could recall ding different. I will stick to my almond steamers!

dvictor55
1/23/2013 12:58 PM

It would be nice if Starbucks would post on the website what the ingredients are for the Via Refresher drinks.

MommaCyn
2/7/2013 7:47 PM

I am a diabetic and I have lost 50 lbs so far. I was told that the Via Reresher drinks would aide in my weight loss. I would like to know if this is true and what is te key ingredient?

tfan59
3/8/2013 7:25 PM

I'm curious about what is the process that's used to pull out the caffeine and other good stuff.  

You indicated that "[w]e soak the beans in water and pull out the caffeine and other good stuff."  

Does the process involve any type of chemical?

Jake LA
3/16/2013 10:21 PM

How efficient are green coffee beans for weight loss?

I was reading this article at greendietplan dot com and was wondering how good those beans are.

newbodystore
3/22/2013 10:57 PM

I lost 5 pounds in 2 days, drinking the green coffee extract, at Starbucks.  

The first day I experience this wonderful calm feeling, lots of natural energy, very focus, almost if I was reborn (euphoric good feeling).  

The second day I notice I wasn't procrastinating I was getting this done, with this burst of focus energy.  I love the Green Coffee Bean Extract.  

I tried the pill form .... but it's not the same ......

I am telling all my friends to try it and see what results they get      

tamanam
3/26/2013 3:06 AM

Is green coffee extract stable with water. If it is what's the details?

PovertySucks
4/6/2013 1:04 PM

Simply the best invention Starbuck's have delivered in years. Some of us 'non-coffee' drinkers love the third space and spend hours there - but with nothing exciting to sip on! No longer folks.

greenbean1
4/29/2013 7:43 AM

I have heard green coffee bean extract helps to lose weight. How many grams of green bean extract is in a venti cup? Does it contain the same amount of caffeine as regular coffee

paradox20
8/16/2013 12:32 PM

Hello,

I have tried these drinks a few times now. Each time, I became very ill ( dizzy, weak, nausiated). I believe it could have been severe allergy. All ingredients need to be listed. It is so important. This last time, after two little sips, the ill feeling came quite suddenly. Be careful.

paradox20
8/16/2013 12:32 PM

Hello,

I have tried these drinks a few times now. Each time, I became very ill ( dizzy, weak, nausiated). I believe it could have been severe allergy. All ingredients need to be listed. It is so important. This last time, after two little sips, the ill feeling came quite suddenly. Be careful.

paradox20
8/16/2013 12:32 PM

Hello,

I have tried these drinks a few times now. Each time, I became very ill ( dizzy, weak, nausiated). I believe it could have been severe allergy. All ingredients need to be listed. It is so important. This last time, after two little sips, the ill feeling came quite suddenly. Be careful.

paradox20
8/16/2013 12:32 PM

Hello,

I have tried these drinks a few times now. Each time, I became very ill ( dizzy, weak, nausiated). I believe it could have been severe allergy. All ingredients need to be listed. It is so important. This last time, after two little sips, the ill feeling came quite suddenly. Be careful.

paradox20
8/16/2013 12:32 PM

Hello,

I have tried these drinks a few times now. Each time, I became very ill ( dizzy, weak, nausiated). I believe it could have been severe allergy. All ingredients need to be listed. It is so important. This last time, after two little sips, the ill feeling came quite suddenly. Be careful.

paradox20
8/16/2013 12:32 PM

Hello,

I have tried these drinks a few times now. Each time, I became very ill ( dizzy, weak, nausiated). I believe it could have been severe allergy. All ingredients need to be listed. It is so important. This last time, after two little sips, the ill feeling came quite suddenly. Be careful.

paradox20
8/16/2013 12:32 PM

Hello,

I have tried these drinks a few times now. Each time, I became very ill ( dizzy, weak, nausiated). I believe it could have been severe allergy. All ingredients need to be listed. It is so important. This last time, after two little sips, the ill feeling came quite suddenly. Be careful.

paradox20
8/16/2013 12:32 PM

Hello,

I have tried these drinks a few times now. Each time, I became very ill ( dizzy, weak, nausiated). I believe it could have been severe allergy. All ingredients need to be listed. It is so important. This last time, after two little sips, the ill feeling came quite suddenly. Be careful.

paradox20
8/16/2013 12:32 PM

Hello,

I have tried these drinks a few times now. Each time, I became very ill ( dizzy, weak, nausiated). I believe it could have been severe allergy. All ingredients need to be listed. It is so important. This last time, after two little sips, the ill feeling came quite suddenly. Be careful.

tinalee777
9/19/2014 8:36 PM

I started drinking refreshers the last few days and on the third day, I drank one powered packet like I had the prior two days however this time I felt like my heart was going to beat out of my chest. I actually was a little nervous wondering if my heart could handle this or if I might have a heart attack!  It went away after so many minutes. I have never had this kind of reaction to caffeine before. Maybe the shakes but not like this. Anyone else have a reaction? I tried to see how much caffeine was in the product but no info on the package???


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