Hi everyone. One of the biggest ideas ever shared on My Starbucks Idea has been Electronic Rewards. Thank you for your passion about this issue, it’s made a difference. This is something we deployed in Pittsburgh in April and now we are ready to launch it nationwide in the United States and Canada (PS: AlohaSue, we didn’t forget Canada!).
The process is a little bit different than the current paper postcard one, so take a look at these steps below. Beginning October 16, members in the U.S. and Canada will now receive an email to announce that a Free Reward has been loaded directly onto their registered Starbucks Card account.
After that, it's a simple process:
1. Visit any participating Starbucks store.
2. Tell the barista you have a Free Reward (that way you get to choose when you redeem your reward).
3. Present your registered Starbucks Card (or scan your registered Card on the Starbucks mobile app).
No more waiting by the mailbox, no more forgetting to tuck that postcard in your purse or stuff it in your pocket. The Free Reward will be loaded instantly onto your registered Starbucks Card account. You can view your account online or through the Starbucks App to view your earned Free Rewards.
… And of course all existing paper postcards will be honored through their expiration date, so if you have them, use ‘em up! Just make sure you bring your Starbucks Card or mobile app when you do.
You might ask, "What’s that, Free Reward?" Yes, that’s another enhancement to the program. You can choose any handcrafted beverage or food item with your free beverage or food reward. (another idea launched!)
Not only will rewards be a bit tastier, they will now be quicker too once you reach Gold level. Instead of 15 visits, you’ll receive a free beverage or food reward every 12 visits.
With these changes unfortunately, we are saying goodbye to some other rewards. Soy milk and syrups will no longer be free and the free tall drink with whole bean purchase has been removed from the program. We thank you for your loyalty and look to you to share ideas to help continue to evolve the My Starbucks Rewards program. To learn more please click to starbucks.com/RewardsFaster for all the details.
Inspired by your ideas:
posted by hjohnson14
Free treat after 10 purchased
posted by teachrunning