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“ December 2012 ”

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Welcome Teavana!
On the eve of a new year, we are proud to officially welcome Teavana to the Starbucks family. This is an exciting announcement on a symbolic day. Together, Starbucks and Teavana are embarking on the next chapter of a journey that we believe will reinvent the way the world enjoys tea, just as Starbucks did decades ago for coffee. For those of you who have had the chance to visit a Teavana store, you know this is a brand that has true tea authority. Each of Teavana’s stores offer an impressive variety of super-premium, loose-leaf teas and uniquely-curated selection of authentic artisanal teawares hand-picked from around the world. Teavana’s 5,000 partners (employees) are passionate … more »
My Starbucks Idea Year End Review
This is the time of year for reflection and celebrating the highlights of 2012. We love hearing what ideas matter most to you. Thank you for sharing with us this year. Looking back at your response to the Ideas in Action blog posts, here were the most popular highlights based on post views. #1 Verismo® System by Starbucks You told us you wanted the new Starbucks Verismo System offered in Starbucks retail stores and you shared your excitement with us when they arrived. We also provided in-store demonstrations on how you can make a Caffé Latte at home. #2 Create Jobs for USA One Year Anniversary With your support we raised over $15 million for the Create Jobs for USA fund, creating or … more »
Cameroon Mount Oku – a Taste of My Father’s Homeland
The opening stanza of the Cameroon national anthem begins, “O Cameroon, thou cradle of our fathers.” This is literally true for me, the son of an immigrant from this small West African nation. While I’ve lived most of my life in the United States, I did spend my teenage years in Cameroon. Ever since I heard that Starbucks was launching a coffee from Cameroon, I’ve been alternately anxious, nervous and proud. That coffee is Starbucks Reserve® Cameroon Mount Oku . When my family relocated from Wisconsin to Cameroon in the late 1980s, we became fully immersed in Cameroonian culture. It was the first time we could physically embrace my father’s extended family, and … more »
A Gift for You – Bonus Stars
‘Tis the season for giving – and we have something for you My Starbucks Rewards™ members . We’re offering Bonus Stars for your purchases from December 26 to January 2, 2013! We’ve heard your ideas here; you want more ways to earn Stars. Much like our earlier Bonus Stars for Starbucks VIA® Iced Coffee or our yummy Breakfast Sandwiches , we have another opportunity for you to help you get to Gold or earn free rewards faster! When you use your registered Starbucks Card at a participating store to purchase holiday items like mugs, ornaments, gift packs and more, you’ll earn additional Stars for every holiday item you buy! Yay, more Stars for everyone! This … more »
Singing Our Hearts Out
Did you know that there is a Starbucks Chorus? It was founded in 1997 by Starbucks partners (employees) as a way to give back to the Seattle community. The group debuted at the city’s annual Great Figgy Pudding Street Corner Caroling Competition fundraiser and delighted audiences with their fun, festive and unique take on holiday classics. Today, the Starbucks Chorus has grown to more than 30 members who share a passion for music and caroling. As we have grown in size and popularity, supporting local causes continues to be the cornerstone of our holiday tradition. We continue to perform annually at Figgy Pudding and, for the past 11 years, we’ve won the competition’s Figlanthropy … more »
Special Holiday Offer at
There are a lot of Starbucks Gift Card options this holiday season. You can buy multi-packs – good for everyone on your list, a Mini Moments booklet , some fun Starbucks Card eGifts – even one that is partnered with iTunes and (RED)™. AmazonLocal is also featuring a special Starbucks Card eGift. This one is a $10 Starbucks Card eGift but it comes with a bonus. You’ll receive a Holiday Cheer pass good for 20% off regularly priced purchases* at participating stores through the end of the year. AmazonLocal is offering this Starbucks Card eGift with the Holiday Cheer pass for a limited time. Don't miss it! Inspired by your ideas: Provide other incentives for frequent customers … more »
Les Rewards!
A free treat is always nice, like a beverage or some food. But sometimes, we like to give you My Starbucks Rewards™ members an exclusive experience. There are certain events and benefits that we plan over many months, with the purpose of building up excitement. Then there are other opportunities that pop up unexpectedly, and we can’t wait to let you know about them. Over the last year or so, we’ve brought select MSR members exclusive pre-release film screenings of The Help, Red Tails, The Best Exotic Marigold Hotel and Lincoln . Now there’s one more coming up! Les Misérables opens nationwide on Christmas Day – and we’re very happy that we could invite … more »

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