Today is a significant and momentous day. Starbucks VIA™ Ready Brew, a breakthrough innovation in instant coffee that delivers the same great flavor and quality of Starbucks coffee is launching in the U.S. and Canada - now you can find Starbucks VIA™ Ready Brew at a store near you! Starbucks … more »

Over the weekend, we launched our newest television ad campaign. It aired during Saturday Night Live announcing Starbucks VIA™ Ready Brew. In case you didn’t get a chance to see the ads. Here they are… Which one is your favorite? If you are having trouble viewing the videos, please … more »

Question: What is a Farmer Support Center? Answer: You may have heard the term “Farmer Support Center” from Starbucks before. Our farmer support centers are run by agronomists and other scientists in coffee-growing regions so that they can work directly with coffee farmers and suppliers. … more »

Colin from the brewed team here. I wanted to share some changes we’re making to help customers better understand their brewed coffee choices. Starting today, 6/29, all of our U.S. Company-Operated and Licensed Stores will begin displaying new signage reflecting a change in name from Today’s … more »

Thanks to YOU and our passion for coffee, today Zagat Survey® ranked Starbucks #1 Best Coffee in the Fast Food and Quick Refreshment categories and as the #1 Most Popular Quick Refreshment Chain. Zagat Survey ® rates and reviews companies based on thousands of opinions and is recognized as a … more »

We frequently host visitors at our Starbucks Support Center in Seattle – literally from around the world. They talk to our partners from our Farmer Support Centers in origin countries, they hear how our buyers walk the farms in 28 countries to find the best 3% of the world’s coffee beans … more »

StarbucksStore.com has begun to offer our seasonal coffee lineup. Current whole bean seasonal offerings include Colombia Nariño Supremo (nutty, medium intensity), Brazil Ipanema Bourbon® (mild intensity), and Bella Vista F.W. Tres Rios Costa Rica (lively finish and medium intensity). StarbucksStore … more »