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Starbucks: the Single Largest Purchaser of Fair Trade Certified™ Coffee
November 13, 2008
by Dub Hay
By the time our coffee arrives in your cup, it has been on a long journey, from farm to mill, from origin to roaster, and ultimately into your hands. At Starbucks, we help oversee a lot of this process, because it’s important to know not only how the coffee’s being handled from a quality … more »
Duetto® Card Donation Recipients
November 12, 2008
by sbx_jska
Some of you on MSI have mentioned that you would like a charitable give back component tied to a Starbucks Card or other products. We wanted to share a couple of examples of implementations of this idea. First, as many of you have probably heard, we recently launched the (STARBUCKS) RED campaign, which … more »
Believe in the Power of 10,000 … on V2V
November 10, 2008
by Nancy R
On April 1, 2008 we launched Starbucks V2V, an online social network about community. In eight months, we've grown from 1 partner to more than 10,000 partners, customers, and community members – from one country to more than 60 countries – from one virtual store to more than 15,000 virtual … more »
Starbucks Shared Planet
October 28, 2008
by Michelle G
We’ve heard from literally thousands of you about how Starbucks can be a more responsible company, from ideas around recycling to buying more ethically sourced coffee. You have inspired us and, frankly, challenged us with your ideas. So today, it is with great excitement that we unveil Starbucks™ … more »
For-Here Serveware (Reusable Cups)
September 29, 2008
by sbx_slon
Many of you have let us know that you bring a reusable mug or tumbler to Starbucks to help reduce waste. Another option to help with this effort is if you are staying in the store to enjoy your drink, we’d like to suggest letting us provide the cup – a “for-here” ceramic mug to … more »
Creating community with Farmers in Costa Rica
September 26, 2008
by sbx_kand
Through this site and other conversations partners and customer have asked us how we connect with coffee farmers in origin country. Since 2001, Starbucks has partnered with Earthwatch Institute in Boston, MA. Earthwatch is an incredible organization and if you don’t know who they are you should … more »
A Message from GOOD
September 22, 2008
by Ben Goldhirsh
Hey everyone, my name is Ben Goldhirsh. I founded GOOD with some friends in the hopes of covering content that was important in a way that was entertaining as well. This effort fundamentally exists in GOOD Magazine and our website, www.good.is . But when we had the chance to create the GOOD Sheet for … more »

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