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Ode to Christmas Blend
December 08, 2011
by sbx_acol
The holiday season is undeniably here, and that means our cups are full of spicy, sweet and cedary Christmas Blend. If you haven’t had any this year, don’t worry. There’s still time and plenty of options. Sip quick and convenient Starbucks VIA ® Christmas Blend with you as you whisk … more »
Introducing Starbucks® Blonde Roast
October 18, 2011
by Dub Hay
Today marks an exciting day as we announce the newest addition to our Starbucks Roast Spectrum—Starbucks® Blonde Roast. This roast builds on our experience – over 40 years – in artisanal roasting and sourcing to bring you a truly lighter-bodied coffee. Starbucks® Blonde Roast … more »
New Starbucks VIA® Ready Brew Coffee Blends Now in Grocery Stores
September 14, 2011
by Karen Chu
Fall is here, which means it is time to get back to my everyday routine. I love when the leaves turn, the temperature cools and my favorite sweaters come out from hiding. And, as the days become shorter I find myself needing a warm welcome to the dark mornings. Lucky for me, two of our most popular coffees … more »
Starbucks VIA® Caramel Iced Coffee – an Essential for Summer Camping
August 01, 2011
by sbx_bean
One fun thing about summer is camping. I love pitching the tent, hiking, hopefully being near some water to swim in or just cool off. I also enjoy the camp fire and a good cup of coffee in the morning. Going camping is about getting away from the city and the everyday routine. But one thing that is hard … more »
Starbucks VIA® Caramel Flavored Iced Coffee is Here
July 13, 2011
by Renee J
It’s summer, my favorite time of year – I love all things summer like flip-flops, sunshine and poolside BBQs to name a few! I’ve also discovered how much I love new Starbucks VIA® Caramel Flavored Iced Coffee. We took our already delicious Starbucks VIA® Iced Coffee and added … more »
A Tribute to 40 Years of Coffee with You
March 01, 2011
by Doug L
It was around this time last year that Starbucks CEO Howard Schultz met with our team to discuss a special coffee for our 40th anniversary . He challenged us to create a blend unlike anything we have ever offered. Make it unique. Make it speak to our heritage. Make it encapsulate everything we stand … more »
New French Roast Starbucks VIA® Ready Brew
January 21, 2011
by Cat C
Hi! I became a Starbucks partner in May 2010 and I work on developing new blends for Starbucks VIA® Ready Brew™. I was an avid fan of our instant coffee before I joined Starbucks, and French Roast has been my favorite whole bean coffee for years. That’s why I’m so excited to announce … more »

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